Much like any other competitive industry, there are many unknowns when it comes to the world of music; more specifically the business side. Often the ones we look to the most as beacons of light and assistance turn out to have different intentions and lead us into darker waters. Even the most genuine artists in the game are not immune to the faux support that comes with success in the music industry, which is why believing in yourself is key; and Cameroonian visionary Lorine Chia has had a first hand lesson in the matter.
There's a good chance that over the past few years, you've seen Lorine's work just about everywhere. Her debut album LORINE was released in 2012 and served as Chia's introduction to the game, for which she instantly saw a ton of success. The next year gave way to Lorine's sophomore effort Naked Truths that later-on gave birth to glowing reviews from Rolling Stone, Billboard, Noisey and more. Things were seeming extremely promising for the Cleveland native, until the following year her management team at the time started displaying some unsavory traits regarding her music. Suggestions on her sound turned into a full on take-over of her creative freedom, thus leading to her departure from the company and prompting a move to Atlanta.
Lorine's relocation proved to be a huge success however, resulting in her penning Young Jeezy's "Sweet Life" and a performance on CBS' 'The Late Late Show'. What followed next was a feat not many artists are equipped to take on; but with the help of a few friends she made along the way, Lorine managed to release four EP's, work her way into studio sessions with Pusha T, Pharrell and even secured a major spot on The Game and Wiz Khalifa's 4/20 anthem "Two Blunts".
Since then, Lorine has relocated to LA and has become a true testament of how far believing in yourself can take you. Now working toward the release of her first indie album Sweet Noise, she's taking the ultimate bet on herself and here's how you can help.
Chia recently began a kick-starter to help fund her new album, and with every donation provided, her supporters will receive some pretty sweet gifts. As stated on her campaign page, rewards will be ranging from Sweet Noise merchandise, a cameo spot in one of Lorine's coming videos, vocals from the 24 year old singer, a personal concert and many others.
Contributions to the cause will go toward covering expenses for recording, equipment, production, marketing and more. Check out Lorine's full Kick-starter campaign here for more details, and in the meantime listen to a few sounds from the talented young artist who Coca Cola has even dubbed as a "star for the future".